GIVE A PINT, LOOSE A POUND!

The blood centers are losing the PR war.

"Save a life."

Do the right thing.

They give out free T-shirts, a movie ticket if you're lucky...

They have missed their number one selling point.

My strategy would be this:

"Ladies, want to lose a pound THIS AFTERNOON? Give blood! Not only will you lose a pound RIGHT NOW, but your body burns extra calories over the next few days regenerating the blood you donated."